SEO Audit: is Your Website SEO friendly?

Keyword research is a fundamental step in any search optimization work. We will come up with a list of keywords that people are using to search for website in your line of business.

Your website probably rank  for some of these keywords but  are probably  missing some  important ones.

We often talk about short-tail and long-tail  keywords.

A customer looking for a massage in Siem Reap is likely to type a short-tail keywords such as  massage Siem Reap.  But when looking for a more specific massage in mind,  he is likely to use  long-tail keywords such as   Ayurvedic  massage Siem Reap.

For this reason, we recommended to rank your website for  both short and long tail keywords.

We sometime observe a difference in ranking if you carry a search from a mobile or from a desktop computer so it is important to know where you stand on both.

More and more people are using mobile to go on the web  it is not uncommon that analytics shows that traffic coming from smartphones and tablets is above 50%.

Recommendations can be related to your website design or content . We might recommend to improve your content: more optimized pictures  or to start doing a blog.

We might recommend to made some changes to your website host:  to obtain a SSL certificate or use a CDN.

We could recommend also to improve your social media signals and for example start a facebook business page.

We use a dedicated platform to carry out the ranking analysis (SERP) to eliminate errors. We do not advice to rely on search ranking from your computer as results will be biased (your IP address is recorded).

Our  tools allow us to do ranking analysis  from different countries  on  different platforms (mobile, laptop,tablet).

If you follow our recommendations, you will start seen some improvements in your ranking within weeks. However if you are serious about your SEO, getting on the first page require constant work and more than follow recommendations. We recommend for this our SEO Audit& Boost solutions.